Winning Share of Throat: The On‑Premise Opportunity in India 

About this event 

India’s beverage industry is at an inflection point. New consumption occasions, shifting on-premises dynamics, and evolving consumer behaviour are redefining where growth will come from – and which brands will be ready for it. 

This exclusive NIQ evening brings together senior leaders from India’s alcoBev and beverage industry for an evidence-led conversation on the market forces, data gaps, and structural shifts that will determine competitive advantage over the next three to five years. 

Alcobev is where on-premises innovation moves first in India. This evening uses it as the lens – but the insights on consumer occasions, channel behaviour, and market maturity apply across the beverage landscape. 

Venue: Taj MG Road, Gurgaon (Glasshouse Hall)