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Advanced Analytics for Pricing and Revenue Management

Maximize profitability, eliminate wasteful trade spend and ensure the right price and promotion strategy with more granular data and precise recommendations.



Optimize pricing strategy and execution

Understand volume drivers and timing to identify optimal every day and promotional price points and maximize profits


Improve promotional performance

Translate shelf and pricing strategy into account-specific tactics to ensure profitable promotions


Artificial intelligence

A.I. capabilities uncover new opportunities faster by eliminating guesswork and reducing time spent trying to optimize pricing, promotions, and trade spend.

Find the right solutions
Find the right solutions
On-demand webinar
On-demand webinar

Overcoming Inflationary Pressures: How FMCG Players Can Adapt and Drive Profitable Growth

Join our NIQ experts as they offer valuable guidance on balancing the pricing and promotion strategy throughout the year by assessing:

  • The current state of the FMCG market and inflation outlook
  • Consumer’s changing buying patterns and priorities
  • Global Benchmarks of pricing opportunities and risks
  • Winning strategies
Contact us
Contact us

Solutions always-on

Get ahead of the competition taking your analysis to the next level. Advanced Analytics can help accelerate your growth.