NielsenIQ Insider

Unveiling the full view of the FMCG industry and how to create value with consumers of the future.








In the ever-evolving landscape of consumer goods, there are three crucial elements that drive success and innovation: growth, data, and consumers. These factors combined, shape the pursuit of sustainable growth.

NielsenIQ Insider is an exclusive programme designed to drive engagement within the FMCG industry to help leaders and brands identify, prioritise and build sustainable growth.

Event series

NielsenIQ Insider

Paris – September, 2023

In its first edition, NielsenIQ Insider Paris brought together senior FMCG leaders to the iconic Eiffel Tower, deep-diving into the key market challenges faced, exploring what’s shaping FMCG, and how to create and sustain growth through data and positive disruption.

Attendees also had the opportunity to hear from Ioanna Erhan, Senior Director of West Europe for LinkedIn, and Cansu Sever, Regional E-commerce Director for Coca-Cola Icecek, for an exciting panel discussion titled “Pathways to growth”.

Register to join our NIQ Insider Community for 2024 updates.

NielsenIQ Insider: CXO Leaders give their views

NielsenIQ Insider surveys 129 senior FMCG leaders from CEOs to CMOs in the first of its kind looking into the constraints facing the industry – and provides insights on ways to turn constraints into growth opportunities while introducing topline findings covering:

  • The compounding impact of inflation amongst FMCG manufacturers – while balancing the need to invest in omnichannel as a source of growth
  • The decrease in consumption amongst consumers including change in behaviour
  • How leaders are facing these challenges while maintaining a customer-centric approach

Top four insights

NielsenIQ Insider survey report

The first edition of NielsenIQ Insider delivers perspectives of senior FMCG leaders from around the world on consumer evolution and the future FMCG growth trends.

Sunlit scene of crowded marketplace


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