Complete the 5 simple steps to igniting Phase 1 of your digitisation journey with NielsenIQ Brandbank today. We’ll then collaborate with you on Phase 2 of your journey to expedite ECommerce Excellence.
- Phase 1: Retailer Quick Start Program
Phase 1: Retailer Quick Start Program
Activate your early adopter access to unlocking automation, consistency and quality of digital product content. High Quality Loose Produce Imagery via Stock Image Library. Access standardised and centralised, local Branded digital content (existing content and onboarding of local branded)
1: Partnership
Contract Signature
2: Automation
Integrate with our standard API here to automate the receipt of digital product content
3: Standardisation and efficency
Provide list of supplier contact details to launch Evolve Self-Serve Portal here
4: Collaboration
Launch Collaboration Programme by formalising a shared supplier communication (Collaboration Letter)
- Phase 2: Retailer ECommerce Excellence
Phase 2: Retailer ECommerce Excellence
Grow the availability of standardised and centralised local Branded content (onboarding of local branded content direct with suppliers) Create an engaging & influential digital shopper experience to increase Private Label Differentiation. Implement Rich Media assets to drive shopper engagement.
1: Centralisation
Provide your assortment file and supplier contact details, we will expand and expedite the centralised and standardised onboarding of branded digital content.
2: Digitalisation excellence
Agree and finalise image and data requirements to ensure optimal product content levels are met for omnichannel purposes.
3: Community management
Buyer and supplier awareness workshops to raise profile of the programme and drive adoption within the supplier base. Launch of collaboration letter to all suppliers.
4: Private label differentiation
Select your chosen Private Label SKUs for content optimisation. Provide layered artwork, and we will create best in class digital content to showcase your brand.
5: Engaging shopper experience
Select Private Label SKUs for enrichment with rich media hosting to increase shopper engagement. Further leverage the technology to implement with suppliers for branded content.
Modularised rich media hosting to suit all sizes of manufacturer
